Place NAP citations on other sites Here is another cornerstone of local SEO. Every business should know how to make an introduction. What is the best and most professional way to present yourself to your potential clients? Name: the name you have given to your business. Address: where in the world to find you. Telephone number: how to reach you by telephone. Optional, URL and e-mail address: how to reach you online. Where do you leave those NAP (or NAPU) quotes? Their goal is to help customers find you and your website. These citations are therefore most .
useful on other sites, such as business directories. Your own site should definitely have one too. Quote NAP from WebCEO. And don't forget to keep them consistent across all sites. If anything in your NAP formula changes, you'll need to fix the quotes everywhere. It may sound like a pain, but giving customers inaccurate information about your business is even more of a pain. 12. Keep your website secure If your website handles user information, your online employee email list security better be tight. Leaking sensitive data is a nightmare for both users and business owners who let it happen. Better to stay out of trouble when you know it can ruin you. The technical side of building a good hacker defense goes beyond SEO, but there are a few things that have everything to do with optimizing your website. Move your site to HTTPS. Not only is it a more secure protocol than HTTP, but it's also a Google ranking factor. There are only good things about switching to HTTPS. Use only.
the most recent plugins. If your they sometimes have vulnerabilities, which can be exploited by hackers. Only use the latest versions of plugins as their weaknesses will not be as well known. Host your site on a content delivery network. Some CDNs (but not all) are protected against cyberattacks. Hosting your site on one of these will cost you money, but it's worth it. Follow GDPR policies.