So do you want to get some new clients? Make sure you are asking enough questions and asking the right questions. It may seem counterintuitive, but consider this: It's likely that your business doesn't understand the true power of SEO, or why it's important to your overall business strategy. According to Clutch, only 36% of SMEs (the most common type of enterprise) adopted SEO strategies in 2019. Yet at the same time, Forrester found that 71% of consumers were the first to look at search engines when researching new products and services. This means that 64% of SMEs haven't taken advantage of any of the most powerful means of delivering their products and services to their customers.
Explaining its value is your job and your ghost mannequin effect service competitive advantage. Here are 29 questions that ask potential clients to turn their gear on how SEO can help their business (know exactly what you are doing). While proving that you are!). Information gathering They tend to refrain from asking too many questions before they get their hands dirty, for fear of offending their clients. advertisement Continue reading below That is a mistake. More than ever, SEO is more aligned and intertwined with your business strategy. (Content marketing, who?) Even the most sophisticated SEO tricks won't work if your business doesn't adjust these.
If you don't ask enough questions first, you won't know what you need to do to make your business successful with SERP. So ask now and avoid offensive discussions about future metrics. Some of these things can be asked through face-to-face meetings, phone calls, or via Skype or Zoom. Other questions, such as requesting thoughts or length, are best sent to the client by email so that they can provide feedback at their convenience. There are many ways to collect this kind of information. You can try Typeform, Google Forms, or SurveyMonkey. To keep it as quick and simple as possible for my clients, I like to use Google Sheets.